Unleash Your ‘Alter Ego’ at Printemps du MAC 2025


Printemps du MAC 2025: A Night of Art, Glamour & Philanthropy 🎨🌟
Montreal’s contemporary art scene is gearing up for a spectacular evening as the Fondation du MAC unveils the 17th edition of Les Printemps du MAC. Set to take place on Friday April 11, 2025, at La Nesra, this year’s theme, “Alter Ego,” invites guests to embrace artistic expression and self-discovery while supporting emerging talents.
A Night of Immersive Art & Celebration
This highly anticipated philanthropic event promises an unforgettable night filled with live performances, captivating artwork, and an electric atmosphere. Guests will experience:
- Immersive artistic displays exploring self-perception and creative freedom.
- A curated selection of cocktails and gourmet delights to tantalize the senses.
- A red-carpet affair, where Montreal’s trendsetters and art lovers will showcase bold and creative outfits inspired by the Alter Ego theme.
Beyond the glitz and glamour, the evening serves a deeper purpose, supporting emerging contemporary artists. A special art auction will showcase works from 5 promising artists mentored by Yann Pocreau, with all proceeds going directly to the artists.
Who’s Behind the Magic?
This prestigious event is led by a dynamic team of young professionals, with Catherine Martel (Haus of Park) and David-Marc Bouchard (TROUVÉ – Recruitment Firm) at the helm. The honorary co-chairs include Kerianne Boulva (CHUM Surgical Oncologist), Meriem Mehdaoui (PBY Capital), and Emmanuel Philippe (National Bank Private Wealth Advisor).
“Our goal is to celebrate contemporary art while connecting professionals and artists,” says Bouchard. “It’s about supporting emerging talent and fostering Montreal’s creative future.”
Martel adds, “Art is meant to evoke emotions and challenge perspectives. Alter Ego will offer guests an opportunity to explore their own artistic identity in a playful and immersive way.”
A Platform for Emerging Artists
One of the highlights of Les Printemps du MAC is its role in fostering the next generation of artists. The Fondation du MAC’s new program acts as an incubator, offering:
- Mentorship sessions with renowned artist Yann Pocreau.
- Personalized guidance from MAC curators to help artists refine their craft.
- An exclusive auction, where all proceeds from sold works go directly to the participating artists.
“This initiative is a game-changer for emerging talents,” says Anne Lebel, Executive Director of the Fondation du MAC. “We encourage collectors, new and seasoned to invest in the future of contemporary art.”
Event Details & Ticket Information
- Date & Time: April 11, 2025
- Location: 2020 Rue William, Montreal (La Nesra)
- Ticket Price: Starting at $285
Secure your spot now and embrace your Alter Ego while supporting a meaningful cause. Tickets available at https://macm.org/en/activities/les-printemps-du-mac-2025/.
For partnership inquiries, contact: [email protected].
Why Les Printemps du MAC Matters
Since its launch in 2006, Les Printemps du MAC has:
- Raised over $3 million for contemporary art initiatives.
- Welcomed 14,000+ guests, including influential figures from art, business, and culture.
- Helped position Montreal as a hub for contemporary art through its support of the MAC and its mission.
The event wouldn’t be possible without a dedicated team of passionate volunteers, including representatives from Moment Factory, Sotheby’s International, Cirque du Soleil, Rethink, KO Média, and more.
About Fondation du MAC & Musée d’Art Contemporain de Montréal
The Fondation du MAC plays a vital role in supporting the Musée d’Art Contemporain de Montréal (MAC). Through fundraising and strategic partnerships, it ensures the growth and promotion of contemporary art in Quebec and beyond.
As Canada’s first major institution dedicated to contemporary art, the MAC continues to bridge the gap between Quebec artists and the global art scene. Currently operating from Place Ville Marie during its headquarters’ renovation, the museum offers exhibitions, creative workshops, and community outreach programs to keep art accessible.
Click here for an exclusive look at Montreal’s must-see art exhibits this week, curated by yours truly! 🎨✨

In the dynamic world of showbiz, Alistar excels, always on the hunt for society's elite and their latest ventures. With a sharp eye for detail, this adept journalist transforms their adventures into concise, engaging narratives, offering readers a delightful glimpse into a world of glamour.