The F1 fever raised the temperature to new heights last Friday, June 16th, as the SENS Høtel rolled out the white ballons and disco balls to launch Montreal’s Grand Prix weekend. With its rich blend of glamour and gourmandise, the event, filled with Instagram models and race enthusiasts, was nothing short of a rhapsody in vroom.
With the alluring image of a martini in hand, the delightful ladies of Sweetnr Agency had sent an exclusive invitation to a fortunate few, promising the ultimate cocktail party pitstop that would awaken our senses as we experience the hotel like never before.
From 5 PM to 7 PM, the Japandi-inspired and newly-renamed SENS Høtel, previously known as Le Meridien Versailles, pulsed with the vibrancy of a freshly revved engine. Its exclusive cocktail party was an ode to sensory indulgence. Attendees, awash with anticipation, were greeted with the tantalizing aroma of authentic Italian cuisine wafting from the kitchen of GESO Ristorante.
Paired with delicious cocktails, meticously crafted with Jack Daniels and Aupale Vodka, the evening was set alight with culinary fireworks. Each bite and sip was a flavor journey that reflected the exhilarating spirit of the Grand Prix.
But the revelry didn’t stop at taste. A section of the hotel’s restaurant was transformed into a beauty pitstop thanks to Vitorino Beauty‘s Glam Touch-Up Station. With a flick of a brush and a swish of a curler, master make-up artists Olivia Gaudette and Yasmeen Giubilaro enabled ladies to refresh their looks and feel their absolute best throughout the event.
On an aromatic note, the natural perfumery house Kanopé Fragrance had a table offering an array of 14 captivating scents. Guests therefore had the luxury to choose their fragrance for the evening. Each perfume was a sensory trip to exotic locations, a perfect accessory to the intoxicating event.
The cherry on top was the high-end photo booth station, courtesy of Booth Couture. Guests flocked to capture timeless moments in softened colors or retro black and white.
As flashbulbs popped and shutters clicked, the photobooth was a nostalgic pitstop, adding a charming vintage touch to an evening brimming with modernity.
As the evening drew to a close, it was clear Mike Yuval’s SENS Høtel had raised the bar high for F1 cocktail parties. As guests slipped back into the rhythm of downtown Montreal’s buzzing night, they carried with them a vivid memory of a soirée that was as exciting as the Grand Prix race itself. It was an event that had truly awakened the senses and set the pace for a thrilling F1 weekend.
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From fine dining restaurants to boutique hotel staycations to high society balls, V is a lifestyle writer who unlocks some of Montreal's best-kept secrets.