The stars of Montreal’s night sky on October 12, were outshone by the shimmering allure that encapsulated Windsor Station during the 10th edition of the Lise Watier Foundation Ball under the theme of Électrique Glam.
As the sun relinquished its reign to a starlit evening, over 750 attendees trickled into the historically rich venue, their elegant long dresses and sharp black ties not just adhering to the dress code, but augmenting the night with a touch of old-world charm amidst a contemporary quest.
The ball’s prelude resonated with the fervor of rebellion against the ordinary, a call to embrace the exuberance of glamour with a modern-day defiance. The anticipation was palpable; the mood was clear – it was a night where mediocrity had no place, where the veiled promise of an unforgettable evening awaited.
As the attendees stepped into the opulent setting, they were gently swept into a realm that echoed the audacious spirit of iconic stars like Prince and Bowie. The ambiance was a rich blend of nostalgia and modern zeal, manifesting a vibrant landscape where emotions played loud, and every heart resonated with the beat of rockstar rebellion.
The menu, meticulously crafted by the charming chef Armando Arruda from RE Le Traiteur, embodied a culinary journey. Mirroring the event’s nature, the dishes offered a fusion of surprise and exquisite delight, capturing the very soul of the evening.
The essence of the ball was not merely a call to the glamour and gourmandise, but a profound aim to amass support for women experiencing economic and social hurdles. Marie-Claude Dumas, the honorary president, gracefully delineated the synergies between the Lise Watier Foundation and WSP Canada, both advocating for a societal shift towards inclusivity and diversity.
The post-ball narrative was one of triumph, not just in the aesthetic reminiscence but in the tangible impact created. The event unfurled as a resounding success with an astonishing sum of $1,130,000 raised. This monumental achievement was a testament to the collective effort of the attendees, the masterful organization by the Lise Watier Foundation, and the philanthropy of the corporate sponsors.
The funds earmarked for the Let’s Start Up Program underlined the mission’s heart, poised to infuse a new lease of life into the professional pursuits of many women. The initiative aimed at nurturing self-esteem, bolstering entrepreneurial spirit, and fostering a holistic societal shift towards equality.
The auction, a key highlight, saw a generous outpour of support, further amplifying the cause. Each bid was not just a step towards acquiring a coveted item, but a leap towards creating a significant difference in someone’s life.
As the night descended into the annals of the city’s history, the echoes of success reverberated through the heart of Montreal. The Électrique Glam Ball wasn’t just an event; it was a statement of purpose, a journey of generosity intertwined with moments of euphoria.
The magical evening seamlessly intertwined the ethic of charity with the flamboyance of glam rock, leaving a lasting imprint in the memory of all its revelers. The event exemplified a grand narrative of community, resilience, and the profound impact collective endeavors can manifest.
And as the attendees bid adieu to Windsor Station, the legacy of the Électrique Glam Ball was etched in golden letters, not just in the impressive sum raised, but in the hope it kindled for a brighter, equitable future. Through the veil of the night, the city of Montreal bore witness to a lustrous saga of legacy, largesse, and the indomitable spirit of humanity.
About the Lise Watier Foundation
Born in Hochelaga-Maisonneuve, a working-class neighborhood of Montreal, Lise Watier has always been close to women and has always helped them to accentuate their beauty by showcasing their attributes and building their self-esteem. Ms. Watier’s Beauty and Charm Institute in the 1960s, her perfumes, and her skincare and make-up products are all a testament to her faith in women’s capacity to develop their self-confidence, reach their full potential, and stand out from the crowd.
When Lise Watier Cosmetics was sold in 2009, Lise Watier created the Lise Watier Foundation with her daughter Marie-Lise Andrade. Through the Foundation’s mission, this entrepreneurial pioneer shares the same message of confidence and hope with women in vulnerable situations.
Today the Foundation offers the Let’s Start Up Program, an innovative program designed for women who want to invest in a professional project. It aims to reveal and develop the potential and confidence of each woman, so that she can take action to become financially independent.
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